Hall Ramirez's profile

MGM Cotai - Motion Graphics & Art Direction

The Spectacle at MGM Cotai
I worked on the pitch and look development for MGM Cotai, Spectacle Mode. There are 25 HD screens in the Casino Atrium. They blur the lines between physical architecture and digital activation, creating a cloaked state that camouflages the screens into the surrounding space. At different times of day, the content will shift, creating elements of surprise, spectacle and wonder.  

I worked under the creative direction of Dave Gare and created many rounds of styleframes and previz animations for the client. This was a very large project, and took years to complete. I left the team to go freelance before it went into full production. My friends Filip Radonjik, Santiago Castano, and Noah Edelstein did a great job on this project.
Motion Graphics & Art Direction
Macau, China - 2017
This media mode blurs the lines between physical architecture and digital activation, creating a cloaked state that camouflages the screens into the surrounding space. I created other looks for this project that unfortunately ended up on the cutting room floor
MGM Cotai - Motion Graphics & Art Direction
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MGM Cotai - Motion Graphics & Art Direction

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